Genius.

In a world pushing for an “either/or” mentality, women are showing there is a “both, and” way…

We’re raised in a society shaped by fixed success, happiness, and beauty ideas. We’ve all been there, if you set out to be a meditation teacher it means you have to say goodbye to that beautiful Versace dress because it doesn’t fit with the ‘monk’ personification of spirituality. Or say you wanted to start a company selling handmade soap, no one takes you seriously unless you play by the book.

This platform’s mission is to uncover a woman's many paths to discover what’s essential to her life and express her true self.

Here, you are invited to discover the stories of how these women uncovered their genius.

And hopefully, get inspired to find your own talents.

A life may seem ordinary to the blind eye. IN HER GENIUS inspires you to peek below the surface, and understand how marvellous and unique your path is. May you recognise that only you can be what you are and that those qualities are going to make all your dos inimitable.

We want to leave a testimony that another way is possible. It’s no secret that our society is designed through men’s lens and scale, therefore women strive to cut out precious pieces of themselves - their bodies, their personality, their dreams, and their aspirations - to fit in a world that anyway will never fully be theirs as it is now. The good news is that some women have carved out their lives as big as they wanted, as creatively as they plotted and as loud as they intended. 

“Throughout my high school years, not one name of a woman-thinker came up during 3 years of philosophy class. Not one. And similarly, not many women made it into history textbooks. The brilliant scientists were all men, thus obviously genius never seemed to be a feminine adjective. Flash forward to the work with IN HER GENIUS, I realised that the feminine genius exists, only yet to be understood and communicated.” - Tanya Gervasi, Founder

What started as a collection of Conversations, with literally the woman next door, evolved - in the most natural way - into the wheel of the feminine genius, a place that’s quite undefinable in pure genius fashion.